Your Existing Content. New Audience.
ZERO EXTRA WORK
about us
Making Your Voice Heard
Amplify What You’ve Already Built. |
You’ve done the hard work of creating valuable blogs, videos, or newsletters. We transform your existing library into a Professional Podcast, reaching your audience in their cars, at the gym, and on the go.
Growth Without the Mic-Check.
Forget about buying gear or finding time to record. We handle the engineering and distribution entirely, turning your past work into a fresh authority stream.
You don’t lift a finger while we make your brand sound professional.
Authority on Autopilot.
A Podcast elevates your brand instantly. Our Done-For-You system ensures your message hits every major platform with total consistency. We turn your content into a powerful growth engine, all while you stay focused on your business.
Your Podcast, everywhere they listen. We distribute to Apple Podcasts, Spotify, YouTube Music, and many other popular platforms.
As EASY AS 1 2 3…
How It Works
1. You Choose the Content. Pick the blogs, videos, or newsletters you want to amplify. We’ll turn your first episode into a professional podcast for free to ensure it perfectly captures your brand’s voice.
2. We Engineer & Host. Our team polishes your audio and hosts it on our dedicated servers. You get a pro-level show without managing any technical subscriptions or gear.
3. Approve & Launch. We don’t release anything until you are 100% happy. Once approved, we distribute your show to all major platforms.
Our Work
The Humans Behind Hootiroo
Strategic Growth & Vision. Angelique Lane is the architect of the Hootiroo Experience. She ensures your content doesn’t just sound great but actually performs. Her ear for what resonates with an audience, combined with her background in business operations, means your podcast is managed with a focus on consistency, reach, and professional brand authority.
World-Class Engineering. With 25 years in the industry, Ettienne Lane brings elite-level audio production to your podcast. Having mixed and mastered for legends like Brian May (Queen) and Kerry Ellis, as well as arranging for Queen Elizabeth’s Platinum Jubilee, he ensures your message won’t just sound like a recording but will be engineered to the highest professional standards.
Starter: The Foundation
Ideal for testing the waters and building a consistent presence.- 2 Professional Episodes / Month
- Content Conversion: We turn your existing blogs or videos into polished audio.
- Pro-Audio Engineering: World-class mixing
- Global Distribution: Setup and delivery to Apple, Spotify, and YouTube.
- Free Maintenance & Hosting: No server fees while we produce your show.
- Risk Reversal: Your first episode is free. 100% satisfaction guarantee.
Growth: The Audience Builder
Our most popular tier for creators ready to dominate their niche.- 4 Professional Episodes / Month (Weekly consistency)
- Everything in Starter, PLUS:
- SEO Optimized Show Notes: We write the descriptions to help you rank on Google.
- Social Media Audiograms: 1–2 high-impact video clips per episode to share on Instagram/LinkedIn.
- Priority Engineering: Faster turnaround for time-sensitive content.
- Brand Integration: Custom-crafted intro and outro music.
Authority: The Industry Leader
Total market takeover with maximum reach and monetization potential.- 8 Professional Episodes / Month (2x per week)
- Everything in Growth, PLUS:
- Monetization Ready: Built-in ad-break placement to prepare for future sponsors.
- Advanced Analytics: Detailed monthly reports on listener demographics.
- Premium Support: Direct access to Ettienne and Angelique for strategy.
- Smart-Ad Management: Seamlessly swap your Call-to-Actions across your library.
The Hootiroo Guarantee
“As long as we are producing your show, your hosting and distribution are on us. If you ever need to take a break, we move you to our $29/month ‘Library Maintenance’ plan so your voice stays live and reachable on every platform. No recordings. No technical headaches. Just growth.”
Do you handle marketing or PR for my show?
Currently, our focus is on world-class production, technical management, and setting the foundation for future sponsorship and monetization. While we ensure your podcast is optimized for discovery on all major platforms, we do not offer external PR services at this time. However, we are always looking for ways to grow Hootiroo, and marketing services may be added in the future.
Do you use AI in your production?
Yes, but only as a tool to enhance human creativity, never to replace it. We believe the best results happen when a human leads and AI refines. For example, a human may write the core script for emotional resonance while AI assists in refining the tone, or a human recording may be enhanced by AI to ensure a flawless, professional accent and studio-grade clarity. At Hootiroo, a human expert is involved in every single step.
Do you facilitate interviews?
Not at this time. Our specialty is the “Autopilot Growth” model taking the high-value content you’ve already created (blogs, videos, newsletters) and transforming it into a professional audio experience. This allows you to expand your reach without the scheduling headache of traditional interviews.
What does "converting existing content" actually imply?
We take your “frozen” assets (blog posts, newsletters, short stories, or video transcripts) and turn them into high-production audio. This includes:
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Professional Voice Casting: We convert your text into audio using one or more voices tailored to your brand’s tone.
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Full Audio Branding: Every episode gets a professional intro, outro, and a “Mid-Roll” advertisement (perfect for promoting your own courses, products, or services).
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Immersive Sound Design: Depending on the material, we can add background music and sound effects to create a cinematic listening experience that keeps your audience engaged.
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Technical Engineering: We handle the EQ, compression, and mastering so your content sounds like it was recorded in a world-class studio.
How does the first free episode work?
We believe in proving our value before you spend a cent. When you sign up, we produce your very first episode for free as a “pilot.” This means if you choose our Starter Package (2 episodes/month), you actually receive 3 episodes in your first month. It’s our way of ensuring you are 100% thrilled with the “Hootiroo sound” before our official partnership begins.
How does payment work?
To make your experience as safe and frictionless as possible, we don’t require upfront payments for your pilot episode. Once you’ve approved the free episode and are ready to move forward with your chosen package, we bill via PayPal.
We use PayPal because it offers industry-leading buyer protection, giving you total peace of mind. You only pay for the work you’ve approved, and you can cancel your monthly subscription at any time if your needs change. Our goal is to earn your trust with every single episode we engineer.
Get in touch.
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Contact
Send us a message
LOCATION
Saldanha Bay, Western Cape, South Africa